Masthead Options For My Music Magazine

In order to decide the masthead for my music magazine I had to carry out primary research in order to gain results from the public on the basis of what masthead they prefered. I decided to carry out a focus group due to the fact I didn't involve masthead options in one of the questions in my questionnaire. A focus group is when a group of people are assembled to participate in a discussion about a product before it is launched. I asked the focus group this question.....

 

 

1. Which of the following masthead's would you prefer to appear on the front cover of a rock magazine?

• Symbol □
• Amplified □
• Pulse □
• Pitch □
• Cable □
• Music Tuner □
• Chord Chart □
• Power Chord □